Geologie

Social Strategy + Community

Content Development:

  • Vetted, hired, and managed all content creators

  • Provided research on all content topics and detailed creative briefs with script suggestions for creators

  • Created educational videos on customer frequently asked questions

Results: 25% boost in brand visibility, a 15% rise in follower base, and a 30% increase in engagement levels

1.3M views across channels

220,000 views across channels

110,000 views across channels

Charity Campaign Collaborations :

  • Organized and executed the collaboration between Geologie and Booze Bears NFT giveaway to benefit US Veterans and their families at Project Sanctuary

  • Represented Geologie by speaking on Live X events, created content, and promoted across social and discord channel

Results: Sold out of our limited 332 NFTs within 3 days and raised $12,000 for Project Sanctuary

3.4M views across channels

An Instagram Post showcasing Geologie and Booze Bear's NFT giveaway to benefit US Veterans and their families at Project Sanctuary

Created 90 Day Challenge Program:

  • Created email and social campaign to vet new customers for a 90-day skincare transformation, personally working with each customer for feedback and photo/video results

  • Interviewed customers monthly to create real-life customer stories and social proof of transformations

  • Built a highly engaged community of loyal advocates

Results: Collected over 30 customer transformations with permissions to repurpose photos for all marketing channels including social, website, email, and ads

Meme Creator 😜:

  • Injected brand personality using trending memes and pop culture to attract and engage new audiences

Results: Increased shares of content by nearly 30%, a collective of over 300M impressions, and a 30% increase in engagement levels

Geologie Meme of a billboard saying "You're in their DMs but I'm sitting on their face."
Before Geologie: a photo of a trashcan After Geologie: a photo of R2D2 from starwars "May the 4th be with you"
Before image: someone tanning with tape in the shape of an american flag on their back. After image: someone with a sunburnt back in the shape of the american flag.