Hi 👋, I’m Gio.

Building a thriving brand isn't just about posting content, it's about creating genuine connections that transform followers into fierce advocates. I know this because I've walked in your shoes, from managing inventory spreadsheets to orchestrating store openings across North America.

As the driving force behind a fashion retailer's expansion from 5 to 30 locations, I learned firsthand that success isn't just about products, it's about creating experiences that people can't help but talk about. This revelation led me to my true calling: transforming digital connections into real-world revenue.

What sets me apart? I don't just understand algorithms and engagement metrics, I understand consumer behavior and retail. With over two decades of experience spanning social media strategy, influencer partnerships, and retail operations, I know how to bridge the gap between likes and sales, between online buzz 🐝 and in-store traffic.

My superpower lies in helping brands find their authentic voice and connect with their most valuable customers, taking relationships beyond the screen and into real life. I've helped businesses across industries create marketing moments that don't just capture attention, they capture hearts that turn into sales.

Think of me as your strategic partner who understands both the poetry of social media and the prose of retail operations. Whether you're a D2C brand looking to scale or a B2B company aiming to build meaningful connections, I'll help you craft a social strategy that doesn't just drive engagement, it drives growth.

Ready to turn your social media presence into a powerful engine for business growth? Let's make you the next Word On The Street.

I’ve been a small biz warrior for over 20 years.